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Showing posts with the label public television

How 4 Area Radio Stations Ventured Into the Video World

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Seems simple enough -- a broadcast radio outlet tries out a new medium like video. Several area radio stations have wandered into the video world with varying success and for various reasons as outlined here. Since the stations -- 96.5 The Buzz , a commercial station; KKFI 90.1 FM , a community station, 90.9 The Bridge , an affiliate of KCPT-TV; and KDHX 88.1 in St. Louis -- all rely on advertising, underwriting, or listener donations for support, so one reason for delving into video is to attract more "paying customers" to their radio broadcasts. Another reason is to connect with people in social media spaces they prefer, especially around music. Any media outlet paying attention to trends in radio and social media would be well-advised to tap into new media in order to maintain their financial base. The problem with this approach is that listeners have many alternative outlets -- for example, Pandora or Apple's newer streaming radio service -- for their listeni...

Let's Keep Comcast Happy

Susan Crawford, author of  Captive Audience , o utlines a situation where large telecommunications companies have divided up the digital landscape, making it extremely expensive, especially for low-income families. She discusses the digital divide expanding because large rural areas are without Internet access and low-income families are unable to afford the access. She makes an argument for a public-private initiative with some regulation to develop high-speed, affordable Internet access similar to the rural electrification act during the Roosevelt administration of the 1930’s.  Instead of ensuring that everyone in America can compete in a global economy, instead of narrowing the divide between rich and poor, instead of supporting competitive free markets for American inventions that use information--instead, that is, of ensuring that America will lead the world in the information age--U.S. politicians have chosen to keep Comcast and its fellow giants happy. She disc...